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By: Alexis Derby

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Friday, 11-May-2012 08:11 Email | Share | Bookmark
How to Integrate Pinterest Into The Marketing Strategy

If we are a business proprietor, possibilities are you have a advertising strategy. You have established objectives for each of your individual advertising tactics, including content advertising. And you've created a step by step decide to achieve those objectives.Your advertising strategy probably has a plan for testing and monitoring the victory of your objectives. Finally, if you've been in company for a while your advertising tactics overlap and we plan how to optimize every hot tactic by integrating it with the people.For illustration, you might integrate the content advertising efforts with the Facebook strategy by posting teasers and links on Facebook to recently published content on your url. As Pinterest continues to grow in popularity you might be looking at how you will write on this social trend. Before we join the "Pinheads" (Pinterest subscribers and users) consider how you will integrate this plan into the existing advertising strategy.Here are a few tips to obtain started:#1 Website Plug-InsThis is truly one of the simplest ways to integrate Pinterest into the existing advertising tactics and strategy. There are several Pinterest Plug-ins and more are being added because the website continues to grow and develop. Additionally to "Pin This" and "Follow" buttons on your blog we can add plug-ins which allows we to share the latest hooks. It's a way to motivate visitors to pin the pictures as well as follow we on Pinterest.#2 Content MarketingConsider considering the existing content advertising plan. Evaluate how you will add more visual interest to the blog or url. Case in point, will you add more pictures to the blog posts? Can we convert certain of the content into brief videos? You could possibly pin videos on Pinterest. Do any topics lend themselves to infographics to share on Pinterest?#3 Social NetworkingPinterest is intimately connected with Facebook and Twitter. In fact, in the event you don't have a Facebook or Twitter account we can't receivea Pinterest account. And we can post any pin on your Facebook or Twitter write. You could possibly include buttons to the Pinterest write so Pinterest fans will find we on Facebook or Twitter. Take a look at the existing Facebook and/or Twitter advertising tactics. How will you enhance them with Pinterest?Remember to evaluate and track the efforts. Add Pinterest to the analytics. Pay attention to who's pinning the content and repining the hooks. Track the Pinterest traffic. And integrate the efforts. You'll reap more benefits in less time.\n Visit Site


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